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About Us

About Basic B The Label
What is a Basic B?
Someone who:
- Finds beauty on the mundane and everyday
- Masters the balance of classic style and trending tastes
- Has a heart of gold and a dark sense of humor
- Enjoys being surrounded by beauty while still giving a s**t about the rest of the world
- Believes in the power of good vibes and a stellar squad
Our Clothing:
- Slow fashion, high quality style with a conscience
- Supporting women through empowerment, motivation, inspiration, and laughter
Meet The Owner
Aubrey Alley
Digital Influencer & Founder of Hello Alley ~ Fashion and Lifestyle Blog